"Flower power" is usually associated with the late 1960s hippie aesthetic, but flowers were actually a popular decorative motif throughout the decade. The early years of the 1960s witnessed a proliferation of stylized and patently artificial floral forms, while real or "natural" flowers dominated the late 1960s. Often used as a motif in textile designs, flowers also appeared as three-dimensional embellishments on garments and accessories. Elaborate headdresses and hair ornaments made particularly good use of artificial flowers during 1964-65. The hand-dyed silk organza flowers on this 1963 Marc Bohan for Christian Dior evening gown are an early example of 1960s flower fever from the haute couture. The April 1, 1965 issue of Vogue praised floral patterned garments for evening wear in an editorial titled "The Garden of Evening." This flower-covered Norman Norell evening coat, though not featured, would have been a perfect fit for the Vogue editorial. Hand-dyed silk flowers in shades of pink and white are stitched to the coat, which is lined in pink silk. A center-front opening is hidden by the oversize flowers.
Evening coat
Norman Norell
c. 1965
Gift of Clarissa Dyer
2003.794.3